Monday, January 28, 2013

Financial IQ: Are you planning to buy the latest gadget?

English: The logo for Apple Computer, now Appl...
English: The logo for Apple Computer, now Apple Inc.. The design of the logo started in 1977 designed by Rob Janoff with the rainbow color theme used until 1999 when Apple stopped using the rainbow color theme and used a few different color themes for the same design. (Photo credit: Wikipedia)


Financial IQ Philippines Quick Hit(s):

What is your spending habit when it comes to keeping up with electronic gadgets?  Do you keep up with the latest trend?  Do you know that those with good earnings do not typically splurge on the latest technological devices?


Is Apple losing its mojo?

A significant majority of Affluent households do not intend to buy Apple’s signature products this year, according to a new survey conducted by Millionaire Corner. Only 13 percent of respondents said they plan to buy a new iPhone, while 7 percent said they plan to purchase the newest iPad.

This week, Apple stock dropped 11 percent even though it posted a $13.1 billion profit for the quarter that ended last Dec. 29. It also reported a 28 percent sales increase of its iPhones and iPads. On Friday, On Exxon became the world's most valuable company.

But analysts are saying that Apple could be a victim of its own success. “With sales of more than $160 billion in the last 12 months, keeping up its heady growth rate is becoming harder and harder,” The New York Times observed. In addition, Apple is also facing fiercer competition in an increasingly saturated market that grew a reported 39 percent year-to-year.

Apple stock reached a record high of $701.10 last September. It is now down 34 percent from its peak. Gizmodo writer Jesus Diaz writes that Apple’s biggest challenge is moving forward without the vision and stewardship of the late Steve Jobs. Without him, he writes, Apple “may end like Sony. A great company, with good products and good design, but just another company fighting to sell phones, tablets and computers.”

Others have more confidence in Apple’s ability to reinvent itself and create new markets. And in a conference call with analysts, Timothy Cook, Apple’s chief executive, teased that the company’s pipeline was “chock-full” with new products.

http://www.millionairecorner.com/article/affluent-not-mood-spend-high-end-or-high-tech-products?utm_source=taboola

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